About Me

Marketing and Communication Executive

Don Bulmer is Vice President of Global Communications at SAP AG. As part of the global communications management team at SAP, Don is responsible for leading the Industry and Influencer Relations organization which includes: IT Influencer Relations, Business Influencer Relations, Global Customer Communities, Integrated Partner Communications and University Alliance programs.

Don has 15 years of multi-national experience leading award winning marketing, communication and business development programs with measurable effect in accelerating the sales and competitive strength of enterprise technology, Internet start-up and professional service companies. Don’s expertise includes designing multi-faceted marketing and communication programs to support the launch of companies and the introduction of new products and services that have led to the creation and redefinition of several multi-million and multi-billion dollar, 3d party validated market categories.

Don joined SAP in 2001. He holds a B.A. degree from the University of the Pacific and a Certificate of Professional Development from The Wharton School at the University of Pennsylvania.

Don is also a member of the board and a fellow of the Society for New Communications Research (SNCR) and was inducted into the PR News Hall of Fame in 2009.